Always moving, from one plane to another, from one event to the next, from a pant suit to a tight dress, always with the right clothes and skincare, and always with the right underwear.
That underwear now comes in the guise of La Perla’s new Freedom Panty.
From experience, a lot of women, myself included, struggle with finding perfect underwear. We all want something that makes us feel sexy, but there’s so much more to it. It has to feel great to wear, it has to look great to wear, and it shouldn’t look like we’re wearing it at all because of horrid visible panty lines. Crafted from single-seam, French Leavers lace, Freedom panties tick all the boxes.
And trust me, I’d know. Since packing for Spain to shoot this La Perla campaign, Freedom panties have become my daily wear and go to; they’re ultra comfy. Now it seems they’re a double blessing; packing in the future will be a breeze – the 8 different colours are already in my suitcase ahead of my upcoming trip to Tuscany. Freedom indeed.
Select your Freedom colour HERE
Photography and creative direction: Daniel Dykes